Thursday, July 19, 2012

Why Google, Microsoft Got Into Tablet Business

Google and Microsoft know that the only way their mobile software will gain a significant portion of the tablet market is to design, build, and brand their own tablets. The Nexus 7 is Google's effort to control Android's slide into fragmentation while simultaneously setting a benchmark for price and quality. For Microsoft, the Surface tablets are the end of a three-year initiative to build platforms from the ground up. And the software giant isn't going to leave the final leg to hardware manufacturers.

Both Google and Microsoft have watched the performance of their respective operating systems suffer with underpowered, hastily built hardware. Microsoft learned years ago that a poorly written hardware driver could bring Windows to its knees. More recently, Google watched manufacturers cash in on the iPad craze by churning out one cheap, useless tablet after another. Even K-Mart was selling an Android tablet early on for $149. K-Mart didn't suffer. Android did.

To learn more and to read the entire article at its source, please refer to the following page, Why Google, Microsoft Got Into Tablet Business- InformationWeek

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